Profound
The enterprise AEO platform — $1bn valuation, the broadest engine coverage and agentic content execution — but self-serve tiers are deliberately thin and data is hosted in the US.
How we testProfound is where large brands go: 700+ enterprise customers, a $96M Series C at a $1bn valuation (February 2026), SOC 2 Type 2, and an Enterprise tier that tracks up to 11 engines (adding Gemini, Claude, Copilot, AI Mode, Grok, DeepSeek, Meta AI and Amazon Rufus) with prompt-volume data, citation and sentiment analysis, bot and crawler analytics, and "Profound Agents" for content execution.
Below that it is thin by design: Starter at $99 month-to-month or $82.50 annual tracks ChatGPT only with 50 prompts and one seat; Growth at $399/$332.50 adds Perplexity and AI Overviews for 100 prompts and three seats. The REST API is Enterprise-only (a hosted MCP exists; plan gating unstated), and the DPA lists US subprocessors with no EU residency option. Trustpilot has one review; G2 about 4.5 from 140+.
Pros
- +Broadest engine coverage and deepest enterprise feature set
- +SOC 2 Type 2; strong G2 standing
- +Agentic content execution on Enterprise
Cons
- −Self-serve tiers deliberately narrow — Starter tracks ChatGPT only
- −API and most engines require Enterprise
- −US-only data hosting
Pricing
Minimum commitment: $99 — $99/mo × 1 seat × 1 month — no commitment. The least you can spend before walking away; excludes numbers, minutes and add-ons.
Starter
$99/mo · month-to-month
$82.50/mo on an annual commitment
Month-to-month costs 20% more
- ✓ChatGPT only, 50 prompts, 1 seat
Growth
$399/mo · month-to-month
$332.50/mo on an annual commitment
Month-to-month costs 20% more
- ✓+ Perplexity, AI Overviews; 100 prompts, 3 seats
Specifications
| Rating | 3.3 |
| Month-to-month (entry plan) | $99/mo |
| Annual commit, per month | $82.50/mo |
| Monthly premium | 20% |
| Minimum commitment* | $99 |
| Site audit | No |
| AI engines tracked | 1 |
| Prompts included | 50 |
| API included | No |
| MCP server | ✓ |
| AI engines (list) | ChatGPT |
| Commitment for annual rate (months) | 0 |
*How we calculate minimum commitment. Headline per-user prices hide the real cost of trying a platform. Total cost of ownership is licence × seats × term, plus usage, add-ons, setup fees and any early-exit charges. Our "minimum commitment" figure is the floor of that: the entry plan's committed rate × the minimum seats the vendor will sell × the months you must commit to (one month at the month-to-month rate where there is no commitment; the licence price where it is sold per year). It deliberately excludes usage, add-ons and prerequisite licences, so your real first bill will be higher — but never lower than this.
Researched and drafted with AI assistance; reviewed and approved by Tim Meredith. How we use AI